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Audience

Contacts that stay yours

Lists, attributes of your own, tags, and segments that are built like a sentence. Everything exports, at any time.

Try it free

Free up to 1,000 subscribers, no card. Paid plans: 14 days to try.

A segment reads like a sentence

“Speaks Portuguese and clicked the pricing link and has opened nothing for 90 days.” Eleven families of conditions, joined by and or by or: fields, tags, attributes (text, number, date), what the person did (ordered in the last 30 days, never ordered, at least five times), subscription date, campaign received, opened or clicked, one precise link, an automation e-mail, engagement, language, another list.

The count updates while you write the rule.

One person, one profile

The same address on three lists is one person: one profile for the team, with fields that have a type — a date compares as a date, a number as a number — and everything they did. Your plan counts people, not subscriptions.

Your shop or your application reports events: an order, a basket left behind, a trial started. They start journeys, feed segments, and an order is credited as revenue to the e-mail that earned it.

A score, not a hunch

Every subscriber carries an engagement score from 0 to 100: the opens and clicks of the last six months, fading as the last read recedes. Worked out again every night.

Sort by it, segment on it, and stop writing to people who stopped reading.

Your own form, with no script

Your form posts to Lekalao. No script to load, no cookie on your visitors. Allowed domains, redirects, a trap for robots, and double opt-in with confirmation and welcome e-mails you write yourself.

Your form

<form method="post" action="$LEKALAO_URL/subscribe/$LIST">
  <input type="email" name="email" required>
  <input type="hidden" name="locale" value="fr">
  <input type="hidden" name="tags[]" value="newsletter">
  <!-- The trap for robots: it must stay empty. -->
  <input type="text" name="website" hidden tabindex="-1">
  <button>Subscribe</button>
</form>

Or a page, a pop-up, a landing page

No website, or no wish to touch it? Every list has a sign-up page Lekalao hosts, in your colours and in the language of the list, asking the fields you chose. One line of script shows it as a pop-up on your own site — after a few seconds, once a month per visitor, no cookie. And a landing page gets an address of its own, a headline and a few lines, for an advertisement or a flyer: it counts its visits and the people it brought in.

Addresses looked at on the way in

A throwaway mailbox, a domain with no mail server, a “gmial.com”: refused before they cost a bounce, with what the person very likely meant. From a form, the API or an import alike.

The cheapest bounce is the one never sent.

Importing cleanly

CSV or XLSX, in the background. Columns are recognised by their headers, language and time zone included. People who unsubscribed can be left out. The rows that were refused come back as a report you can download.

Someone who left stays gone

Hard bounce, complaint, manual block: the address enters the team’s suppression list, with its reason. No send reaches it again, no import brings it back. The list imports and exports.

The subscriber’s page is theirs

Preferences, lists, interests, language, and a one-click unsubscribe in their own language, with a reason if they care to give one.

And also

  • Public archive and RSS feed per list
  • Weekly summary by e-mail
  • Unconfirmed addresses purged after a delay
  • Full history of every person
  • Time zone per subscriber

Start free. Try the rest for 14 days.

Free up to 1,000 subscribers, with no card. Starter, Growth and Pro can be tried for 14 days, with no card either; if you do not pay, your team simply goes back to Free on day 15.

Create my free account

A question first? Write to hello@lekalao.com